SU students return with impressive resume entry
Four Syracuse University students won top honors for creating one of the most innovative student business ventures in the country.
The Kairos Society, a nonprofit organization that supports student entrepreneurs, invited SU students Pete Kistler, Robert Sherman, Trace Cohen and Evan Watson to attend a summit in New York City Friday and Saturday. Only 100 student businesses from around the country were invited. The SU students’ venture was one of three companies to win awards.
Former President Bill Clinton and Microsoft founder Bill Gates delivered video speeches to the group. Investors examined the start-up companies. The SU students gave their best pitch for their company, brand-yourself.com The Web site is a platform for students to create an online presence to market themselves to employers.
“We’re not going to replace the resume,” said Sherman, 22. “But it’s costly to bring people in for an interview so employers are Googling to see what kind of digital dirt is out there.”
Brand-yourself.com makes sure all that digital dirt smells fresh. The students won the best marketing award plus have several leads on potential investors, they said.
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